Boost External Traffic and Sales to Amazon with Press & Influencer Coverage

Selling on Amazon? The media is looking for you!

Top-tier press and influencers want to feature Amazon brands because they get commissions right from the platform - at no extra cost to you.

But they won't find you without a little herlp. We've been helping brands drive external traffic and sales to Amazon for more than two decades - via regular placements with top media and influencers.

Basic platforms won't work - you need a PROACTIVE approach to get the coverage you want. We deliver timely outreach + creative pitches and sampling to land your brand in social posts, gift guides, features, and roundups for any season or occasion. There's opportunity year-round for coverage across product categories - home, fitness, toys, games, snacks, electronics, and more.

If you're looking to increase external traffic, clicks, sales, and brand visibility, we can make it happen. Scroll down for more info, or fill out the form below and get in touch with us today!

Amazon-1

Contact us today!

Our Services for Amazon Brands:

✔️ Gift Guides: Feature your products in gift guides and roundups for every season

✔️ Reviews: Let top press and influencers test-drive your products

✔️ Features: Spotlight new products and launches in full features

✔️ Influencer Engagement: Get featured by the perfect influencers for your brand

✔️ Celebrity Gifting: Get your product in the hands of the hottest celebrities

Sample Placements

What we're pitching right now:

Brands need to get on the media's radar in advance of each season to be considered for coverage.

Right now we're pitching health & fitness products for the new year, Valentine's Day and Super Bowl items, and yes - already planning for spring & summer, including Mother's Day, BBQ season, Dads/Grads, and more. 

Don't miss out! Make sure you're included in our outreach to get on the radar of key press and influencers.

Brands We've Worked With

Amazon PR Campaign Highlights

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HP Sprocket

Photo Printer Sales

Year-round pitching for top-tier press and influencers tied in with seasonal and creative themes to land features, reviews, and roundups - including Amazon featured deals and sales - all driving traffic straight to Amazon.

Results: 50+ earned/no-fee placements reaching 25M+ followers in the first three months alone, with a clear uptick in Amazon sales aligned with dates of coverage! 

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The Op Games

Amazon Top 10

PR and influencer engagement keeps The Op's bestselling board games in the top 10 of Amazon's Best Sellers for Board Games - thanks to regular coverage of both new launches and customer favorites!

Results: Amazon sales continue to thrive thanks to PR, which has yielded impressions in the billions. Across platforms, clicks from PR have directly driven more than $135K+ in sales!

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Altec Lansing

Travel Speaker Buzz

Regular monthly PR coverage alongside earned influencer gifting - and a few celeb moments with Vanessa Bryant and others - put Altec's line of bluetooth speaker, headphone, and other products on the map.

Results: 25B media placements within a year created a steady stream of visitors to Altec's Amazon pages for clicks and sales across the brand's full product lineup.

Celebrities & Influencers We've Gifted

Our proprietary matching system blends technology with proven best practices to identify the celebrities and influencers that best reflect your brand messaging and values. 

From there, we tap into our extensive network of influencers, publicists, personal assistants, and talent agents to deliver personalized, creative engagement opportunities that ensure our clients get the attention and results they need - from totally organic, no-fee placements to strategic affiliate and paid posts.  

We’re also masters at gifting on-the-fly when we spot relevant moments on our favorite accounts.

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"An incredible team. We are forever grateful!"
BrianGreenwaldHS
Brian Greenwald, Director of Marketing - The Op

Today's PR is different. So are we.

Most agencies are stuck in the past. Oh sure,  maybe they've added influencer marketing and paid content to the mix. But it's too easy to feel fake or forced when tacking on new campaigns to traditional programs. And sometimes the investment doesn't quite pay off.

Resound has never done things the traditional way. We built our agency helping startups win land grabs against huge competitors - then had major brands hire us to get them the same hustle and results.

We've had to be authentic, scrappy, and creative from day one. Being flexible and forward thinking is in our DNA.

Our approach regularly earns our clients the visibility that keeps their stakeholders happy... and makes their competitors crazy. It's why brands both large and small flock to Resound for Amazon PR when other agencies fall short.

About Resound

We're a certified woman-owned agency that works with B2B and consumer brands that change how we live, work, and play.

We've spent more than 20 years helping companies at every stage of business build credibility and visibility through PR.

Our unique approach throws out the rule book, puts creativity and hustle first, and identifies the best strategies for your unique business goals - blending traditional with digital, earned with paid, media with influencers, and more.

From mainstream consumer & business media to tech, vertical, and key trades, we know what it takes to get brands noticed.